About
Achieving Full Potential in Business
This site offers unique insights for entrepreneurs, intrapreneurs and business leaders who want to achieve their full potential, with the minimal amount of risk, time, and stress.
Written by serial entrepreneur, Kevin Kruse, articles focus on actionable advice that he used to achieve 100% annual growth rates, win Best Place to Work awards, and ultimately sell several different businesses.
What leadership strategies can you use to unleash the discretionary effort of their teams?
What sales and marketing approaches can you use to double the size of your business, while maintaining high profit margins?
What are the startup steps that will get you past the deadline one-year hurdle?
About Kevin Kruse
Kevin Kruse is a successful serial entrepreneur, angel investor and NY Times bestselling author. Among his many awards, Kevin’s companies have won both Inc 500 awards for fast growth and a Best Place to Work Award in PA. He has advised members of Congress, CEOs and government agencies in the areas of job growth and innovation.
His book, We: How to Increase Performance and Profits Through Full Engagement, was a NY Times, Wall Street Journal and USA Today bestseller. His newest book, Employee Engagement 2.0 is a how-to manual for front-managers that want to unleash the discretionary effort of their teams. His articles and interviews have appeared in Fast Company, Business Week, Forbes, American Express OpenForum, Business Insider and other leading publications.
Kevin has traveled the globe as a keynote speaker on leadership, human capital and business excellence. He is consistently rated among the top keynote speakers at events he attends.
Kevin currently leads a non-profit, invests as an angel at Delaware Crossing, is co-owner of Team Capital Bank, and builds libraries in Asia with The Library Project. Kevin lives with his three children in Bucks County, Pennsylvania.
What Other People Are Saying About Kevin’s Work
“…Kruse offers compelling research and detailed advice that will enable leaders at all levels to step-up the emotional commitment they need from their team members to materially improve performance.” –Douglas Conant, CEO, Campbell Soup Company
“In my 30 plus years of leading Marines I can say with confidence that you are clearly a thought leader on the subject of leadership. Moreover, your presentation was engaging, provocative, and held the attention of a very tough audience. Bravo Zulu!” –John T. Boggs, Colonel, U.S. Marine Corps (ret.)
“…Kruse remind us that successful businesses are built by dedicated workers. We: How to Increase Performance and Profits Through Full Engagement should be read by everyone interested in building high performing teams.” –Patrick Murphy, Congressman
“…Kruse show the power of having engaged employees for business success and provide practical guidance for how to achieve it.” –Peter Cappelli, PhD, The Wharton School
“Kevin carefully maps out the road to success, all you have to do is follow it!” –Heidi Braun
“The information here is based on valuable research, not anecdotal stories. Read this book, follow the suggestions, watch your business get better.” –Dolores DeGiacomo
